MAIN NOTES

Decision-Making: concept, process and techniques Decision making is an essential part of planning. Decision making and problem solving are used in all management functions, although usually they are considered a part of the planning phase. A discussion of the origins of management science leads into one on modeling, the five-step process of management science, and … Read more Decision-Making: concept, process and techniques

MARKETING MIX  Marketing involves a number of activities. To begin with, an organisation may decide on its target group of customers to be served. Once the target group is decided, the product is to be placed in the market by providing the appropriate product, price, distribution and promotional efforts. These are to be combined or … Read more Marketing Mix – Product, Price, Place and Promotion

WEALTH MAXIMIZATION     Concept:     Wealth maximization is the concept of increasing the value of a business in order to increase the value of the shares held by stockholders. The concept requires a company’s management team to continually search for the highest possible returns on funds invested in the business, while mitigating any … Read more Objective concept of maximization of wealth

SOURCE OF FINANCE     Sources of finance are the most explored area especially for the entrepreneurs about to start a new business. It is perhaps the toughest part of all the efforts. There are various sources of finance classified based on time period, ownership and control, and source of generation of finance.   The … Read more Sources of Finance – Short and Long term

CAPITAL STRUCTURE The financial requirement of a firm can be met through ownership capital and/or borrowed capital. The ownership capital refers to the amount of capital contributed by the owners. In case of a company, it refers to the amount of funds raised by issuing shares. The main characteristic of the ownership capital is that … Read more Capital Structure

COST OF CAPITAL   The primary meaning of cost of capital is simply the cost an entity must pay to raise funds. The term can refer, for instance, to the financing cost (interest rate) a company pays when securing a loan.   In other words, Cost of capital refers to the opportunity cost of making a specific investment. It is the rate … Read more Cost of Capital

Appraisal System Performance appraisal is a vital tool to measure the frameworks set by any organization to its employees. It is utilized to track individual contribution and performance against organizational goals and to identify individual strengths and opportunities for future improvements and assessed whether organizational goals are achievedor serves as basis for the company’s future … Read more Appraisal System